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The UPCEA Marketing Community of Practice Presents ...
Originally recorded Thursday, February 3, 2011 Anyone with a credit card and 15 minutes of time can start advertising on the Internet. But the discipline of search engine marketing is ever evolving requiring a strategic and structured approach. In this webinar, Jennifer Copeland discusses the future drivers of search marketing and reviews how paid and natural search marketing efforts to drive brand awareness, and more importantly identify qualified prospective adult learners. |
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